If you’re looking to sell your products online via your WordPress website or blog, utilizing a shopping cart plugin is one of the best ways to get your wares into the hands of your customers.
There are tons of shopping cart and ecommerce plugins currently available for WordPress – in fact, search ‘shopping cart’ in the WordPress Plugin Directory and you’ll find more than 300 options returned in the results.
If you’re new to online selling it can be hard to spot the best plugins among the rest. Fortunately, there are three standout plugins that are well worth a look – offering a range of fantastic basic features for free, along with extensive paid premium features to up your ecommerce ante.
WooCommerce is another powerful free WP ecommerce plugin, designed to allow you to transform your WordPress website or blog into an ecommerce store. While there is a range of premium paid extensions available, the basic free WooCommerce plugin offers:
- Exceptional security standards
- Comprehensive store management
- Intuitive reporting
- Marketing and promotions capabilities
- Ability to offer coupon campaigns
- Smart tax and shipping options
- SEO-friendly HTML5
WooCommerce’s paid extensions include:
- Product add-ons
- Table rate shipping
- Products of the day
- Payment gateway-based fees
- Admin custom order fields
- Instagram extension
- Product documentation
- Returns and warranty requests
- PDF invoices
And much, much more. In fact, there are more than 200 paid extensions available to customize your WooCommerce shopping cart, to best meet the needs of your online shop and target customer.
WooCommerce has an average user rating of 4.1/5 stars and has been downloaded more than 2-million times.
Easy Digital Downloads
Specializing in digital products such as ebooks or eguides or downloadable art or patterns? Easy Digital Downloads offers one of the simplest platforms for selling digital downloads via your WordPress website or blog, and offers a range of great basic functions for free, along with a whole host of paid extras.
The plugin’s free features include a clean, user-friendly interface, a state-of-the-art AJAX-built shopping cart offering multiple purchase options, promotional and discount code functionality, multiple payment gateway integration, extensive reporting and tracking, and a handy customer area for downloads and purchase tracking.
Easy Digital Downloads also offers almost 200 premium paid extensions, including:
- Dropbox sync to automate receipt syncing
- Currency converter
- TextMagic SMS sales notifications
- Social sharing discounts
- Recurring subscription payments
- Mailchimp subscription integration
- Audio player for selling music
- QR code generators
You can also purchase a Core Extension Bundle, including 25 extensions, for a substantial discount.
Easy Digital Downloads has an average user rating of 4.8/5 stars and has been downloaded more than 230,000 times.
WP e-Commerce is a free plugin used by thousands of WP sites, and allows customers to purchase products, services and digital downloads directly from your WordPress website or blog.
The free version of the plugin offers tons of features, including:
- Easy installation and widget support
- Flexible coupon and discount pricing
- Free shipping options
- SEO-friendly URLs
- New products widget
- Integrates with a range of other high profile ecommerce platforms
- Support for multiple currencies
- Built-in shipping rate calculators
- Wide range of payment options
- 100% customizable with HTML and CSS
Upgrading offers addition features and increased functionality, including a Gold Cart Plugin, which extends your store with multiple product images and live search, and a Members Only Membership & Subscription Plugin, which allows users to subscribe to products, or allows you to create premium content available only to members.
WP e-Commerce has an average user rating of 2.8/5 stars and has been downloaded more than 2-million times.